I SPECIALISE IN THE FOLLOWING
I AM A GRAPHIC DESIGNER.
I ILLUSTRATE AND ASSEMBLE IMAGES AND TYPOGRAPHY IN A WAY THAT IMPACTS AND IMPRINTS ON THE VIEWER'S MEMORY.
I CREATE POWERFUL BRANDS.
WHEN YOU THINK OF A GREAT COMPANY OR PRODUCT, THE IMAGE THAT FORMS IN THE MIND IS PROBABLY THAT OF THEIR MARK; McDONALDS' GOLDEN ARCHES, DISNEY'S SCRIPT FONT AND COCA-COLA'S WAVE.
I WILL HELP YOU BUILD A BRAND THAT WILL LAST.
MY LATEST WORK. SEE MORE >
After we have met with you, we start reviewing the materials given to us and we can start the research, this usually entails taking into account competitors, market trends, product/service differentiators, the history of the business, and the future of it as well.
One of the most important steps in the design process is accumulating the information we need. The more information you provide initially, the better the result.
Once we have a clear strategy, the idea is to then create preliminary design concepts based on the strategy we have developed. We will develop different concepts before choosing the most viable one. Through your help, these ideas can then be narrowed down to a couple of ideas for further development and refinement.
This step may vary depending on the scale of the project, but generally it’s best to develop a strategy before putting pencil to paper. Through this we analyze the research gathered and decide on design and functionality criteria. This can be as simple as a theme carried across all marketing materials. We can present this strategy to you to get approval or disapproval before moving on, this hels getting more creative direction.
Often best presented as a PDF file with the design in context. You can now review the designs and provide feedback based on the objectives and the needs of your target audience. At this stage we can make changes to the aesthetic elements based on your request or put the final touches on an agreed upon design.
With an approved design, the designer is now able to implement the finished piece across all deliverables, which may include both print and web.